Welcome to Doller Consulting Group

Doller Consulting Group is a Semiconductor Memory consulting firm based in Northern California. With a deep understanding of technical, business, and competitive market dynamics, our talented team works hard to deliver keen insight into the Semiconductor Memory Business.


Learn About Us

Our founder, Ed Doller, is a semiconductor memory and storage industry veteran with over 35 years of experience in the space. Recently a Vice President and Corporate Officer at Micron Technology. He held the role of Vice President & Chief Strategist of the NAND Solutions and was in charge of strategy, SSD product portfolio, NAND, and next generation memory. Prior to he served at Micron as VP & GM of Enterprise Storage after joining Micron in May 2010 via the Numonyx acquisition where he served as Chief Technology Officer. Before Numonyx, had a variety of roles in the Flash Memory Group at Intel and then was appointed Chief Technology Officer in 2004. Prior to Intel, he held several key positions at IBM all in advanced semiconductor memories.

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Offering Value That Makes a Difference

Learn About Our Services

With our extensive experience and knowledge, we are able to address current market conditions, and provide deep technical and keen business insight in technologies such as NAND, Solid-State Drives (SSD), next generation memories, and the markets they serve.

We also provide expert support for intellectual property (IP) cases.

You will not find another team that has real world experience with the same level of technical and business breadth.  


  • Market Size

  • Supply / Demand

  • Competitive Landscape​

  • 3D NAND Conversion

  • What does the future hold?

  • Market Consolidation

  • Charge trap vs. Floating Gate

  • New Entrants - China's role

Solid-State Drives (SSD)

  • Market TAM

  • Competitive Landscape

  • Supply/Demand 

  • PCIe vs. SAS vs. SATA

  • Customer Usages

  • Client vs. Enterprise

  • Controller Technology

  • Comparison to Hard Disk Drives (HDD)

Next Generation Memories

  • 3D XPoint​, RRAM, CBRAM

  • Competitive Landscape

  • How do they compete with NAND & DRAM

  • What is Optane Storage?

  • What is Optane Memory?

  • What is Optane DIMM?

  • Who's making it?

  • Customer Usages

Other Services

  • Litigation Expert Witness

  • Intellectual Property (IP) Help

  • Pricing Strategies

  • Q&R Strategies 

  • Go-to-market Expertise

  • Customer Acquisition

  • Market Segmentation

  • Key Note Speaking

Our unique combination of technical and business breadth is second to none.


Meet a Few of our Clients

Past Clients


Contact Us

  • LinkedIn

Optane™ Storage & Optane™ Memory Explained

May 3, 2017

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